Chewing the Cud
INSPIRATION COMES FROM THE STRANGEST OF PLACES.
The Caterpillar who Stole Christmas
Christmas is here. At least, it is according to my TV. From the end of one cheery wave from Holly Willoughby as she punts viewers across the nation into the ads, to the moment that the silver fox of Schofield greets us back, our airwaves are now [...]
Telling a Story in a Blink of an Eye
A glass on a wooden table filled with cider. It’s a simple picture,... at least, it starts out that way. But then comes a man with a spray bottle to dapple the edges with frosty condensation. Then comes two hours of careful grading, enhancement and painting in [...]
A Kale to action
“Just bring your fingers together a bit,... that’s it,... like you’re stroking the salad,...” It’s not often you hear the words “Stroking the Salad”. It’s certainly not often you hear the phrase without smirking like a 12 year old. I couldn’t help myself. Another day, another wonderful [...]
Playing to a playful brand: What you can learn from the Creme Egg Hunt
If you had visions of Charlie Bucket cradling a Wonka Bar then congratulations! That’s precisely what Cadbury wanted you to think of. The modern “Golden Ticket” isn’t hidden in a Wonka Bar, however: it’s pressed in white chocolate and filled with fondant. Cadbury’s White Creme [...]
No clearer on Brexit, then just smile..
You may not know what the hell is going on in the world, but at least we still have the ability to put a smile on someones face
Live creativity, breath creatively, and be authentic
Just last week I had a client return to us out of the blue after 5 years of a supposed 'cost cutting' exercise. I didn't need to pitch or tender or ever quote for that matter, which is even more weird knowing the client as I do. We [...]
