Brand Implementation

What we did

Apparatus has worked with Zest Academy Trust since its inception in 2017. At the outset we provided them with a corporate identity, website and a full suite of marketing materials including brochures, leaflets, stationery, signage, digital marketing strategy and email marketing. We have an ongoing relationship with the board and continue to serve them when new schools come on board. It’s an exciting project that draws on our experience of working with many different educational establishments and it’s particularly rewarding to see schools thrive when times are challenging for education.

What we did

Having been neglected for years as a result of budget cuts, Carnforth Community swimming pool was looking jaded. To survive as an independent resource it needed to attract more visitors so we gave it a fresh new look. We developed a new identity, new signage, banners, leaflets, uniforms, website and emails for them but our favourite part of the project had to be the branded inflatables for the pool – that was a new challenge for us! The good news is that the marketing has helped them to be taken more seriously, not only attracting new swimmers but new funding streams too. A job to warm the heart.

What we did

As one of two schools in a village, Caton Primary School was struggling with falling numbers. Because it is much newer than the other school, many locals lacked a relationship with it and automatically chose the older Church school for their children. A new head had been brought in to try to address this and a new identity for the school formed part of her renewal strategy. We felt that the school needed to be more firmly integrated into the village so we chose its famous 1,000 year old oak tree to be its new emblem. This gained approval from the broader community and succeeded in raising the profile. Apparatus applied the new identity across all media including stationery and signage and also developed a new website and email marketing system. It was launched with an open day inviting people from the village into the school and now there is a steady increase in enrolment numbers year on year.

What we did

As a start-up web based, the budget had to work hard so we helped them to get going with a strong brand identity and carefully thought through web design. The brand is now fully launched and enjoying its first winter season – we’re sure the birds are too.

What we did

Holgates required a full service marketing agency to take care of all of their needs across their business. We helped them to launch a completely new park in a new area and attract new visitors to the site who were interested in buying properties in coastal regions. They hired Apparatus to manage their branding, website, advertising, PR, signage and wayfinding

What we did

Apparatus has had an ongoing relationship with CancerCare since 2008, helping them whenever they need extra marketing support. Over the years we have worked on their identity, their website and many different brochures, leaflets, advertising and fundraising campaigns. CancerCare is a charity that gives quiet support to people when they most need it and we’re really proud of our longstanding association with their very dedicated team.