Unbugged
City councils are now being tasked with developing independent profit-making centres that extend their services. Unbugged is delivered by the pest control team at Lancaster & Morecambe City Council. They offer cost-effective solutions to local residents and businesses who find themselves hosting unwelcome guests (of the non-human kind!).
What we did
Developing a standalone business was a new venture for the City Council and they were starting from scratch. A team from Apparatus worked with them from start to finish, coming up with a number of brand-naming solutions and assisting with business registration, developing a brand identity and a full suite of marketing collateral including website, digital marketing strategy, livery, signage, uniforms, exhibition displays and printed material. We really enjoyed working closely with the team over a period of months, especially Freddie, the champion rat catching spaniel who came along to meetings and played his part!
What we delivered
Digital Strategy
Responsive Web Design
Ecommerce Web Development
Hosting
UX Design
Web Maintenance & Management
Brand Strategy
Logo Development
Print Design & Production Management
Corporate Identity & Brand Implementation
Illustration, Photography, Video & Animation
Verbal Branding
Marketing Strategy
SEO, CRO & PPC
Content Marketing
Influencer Marketing
Email Marketing
Social Media
What a combination – it’s like Captain Caveman meets Lady Penelope.