Lancaster University

/, Print, Education/Lancaster University
Lancaster University2019-01-10T21:38:25+00:00

Project Description

Lancaster University

Sci-Tech as it is known was feeling outdone by some of the new faculties that had been created at Lancaster University. A global award-winning establishment needed an identity to reflect its success

What we did

After a long tender process, Apparatus was selected to rebrand the faculty. One consideration was naming – it is known by its users as Sci-Tech – so although externally facing communication was corporate, we developed another level for users. Our brief involved working with a diverse team of academics, students and administration staff to develop an identity that they all felt encapsulated the skills and vibrancy of the faculty. Once we had created this, brand guidelines were built to enable the team to take it on internally. We the produced the annual report for the faculty and a series of student and alumni communication pieces to ensure that they engaged with the new identity.

  • Digital

  • Branding

  • Marketing

  • Strategy

  • Retail

  • Education

  • Business

What we delivered

Digital Strategy

Responsive Web Design

Ecommerce Web Development

Hosting

UX Design

Web Maintenance & Management

Brand Strategy

Logo Development

Print Design & Production Management

Corporate Identity & Brand Implementation

Illustration, Photography, Video & Animation

Verbal Branding

Marketing Strategy

SEO, CRO & PPC

Content Marketing

Influencer Marketing

Email Marketing

Social Media

What a combination – it’s like Captain Caveman meets Lady Penelope.

Nick Cross - Marketing Director, Selfridges