Cumbria Crystal
Cumbria Crystal is the only surviving UK producer of hand-blown and hand-cut lead crystal. Based in the Lake District, they supply luxury retailers and are often commissioned to produce bespoke collections for The Houses of Parliament, Buckingham Palace, The British Embassy and even James Bond and Downton Abbey!
What we did
Cumbria Crystal is a tiny company with an elite customer base around the world. We have been working with them for a number of years to manage their marketing services which are mostly discreet and direct to their customer base. Apparatus also developed their small retail site which is appreciated by crystal enthusiasts both for its full-priced products and the factory outlet which sells the pieces that don’t quite pass through Cumbria Crystal’s stringent quality control processes.
What we delivered
Digital Strategy
Responsive Web Design
Ecommerce Web Development
Hosting
UX Design
Web Maintenance & Management
Brand Strategy
Logo Development
Print Design & Production Management
Corporate Identity & Brand Implementation
Illustration, Photography, Video & Animation
Verbal Branding
Marketing Strategy
SEO, CRO & PPC
Content Marketing
Influencer Marketing
Email Marketing
Social Media
What a combination – it’s like Captain Caveman meets Lady Penelope.