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What is Apparatus? Well we’re more than just a creative agency. We prefer to think of ourselves as creative business partners to all of the people we work with. This means we hold your hand from the initial lightbulb moment through to the launch of something brilliant.
We transform businesses and brands by applying an expert blend of strategy and creative to everything we do. We work until we come up with thought-provoking results that stimulate your customer in all the right places. We mix marketing strategy, research, branding, web design, print, digital, packaging, advertising – whatever we think you need to make your business stronger.
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Retail Marketing Specialists
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Education Marketing Specialists
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Business Marketing Specialists
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We apply intelligence to every marketing project to ensure that target audiences are well defined and understood with a clear plan for capturing their attention.
We develop marketing strategy either on a consultancy basis or as part of a project. In addition to setting clear targets for customer acquisition, conversion and retention, we investigate the personality of a brand and breathe life into it.
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Joined up marketing is critical for a good result. We have a wealth of experience in ensuring that the customer journey is seamless, with creative integration of every element, including brand identity, customer publications, catalogues, point of sale, visual merchandising and packaging.
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The twin mantras of form and function guide our creative teams. Our extensive experience of working within the branded environment ensures that your carefully targeted messages are delivered consistently through all media, from print to digital and ambient media.
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Our Content Managed (CMS) and E-Commerce websites are customised by our developers to offer unique digital solutions. Built in WordPress and Magento, they are massively scalable, giving you endless opportunities to expand your website.
Content is critical. Working with our content marketing sister agency Sutro, we ensure that great stories lead customers to your website and captivate them when they arrive.
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[av_testimonial_single src=’315′ attachment=” name=’Nick Cross’ subtitle=’Marketing Director’ link=’selfridges.com’ linktext=’Selfridges’]
What a combination – it’s like Captain Caveman meets Lady Penelope
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[av_testimonial_single src=” attachment=” name=’Sarah Matthews’ subtitle=’Head of Home Marketing’ link=’www.marksandspencer.com’ linktext=’M&S’]
Our home catalogue was losing ground. Apparatus provided creative direction to attain the right balance between creativity and commerce. They also reviewed our process management, analysing the way we work and helping us to improve the efficiency of our internal working systems. They became a true extension of our team, not only was their help invaluable, but we really enjoyed working with them.
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[av_testimonial_single src=” attachment=” name=’Georgie Smith’ subtitle=’Head of Marketing’ link=’www.oasis.com’ linktext=’Oasis’]
Apparatus help us regularly with the verbal branding of our customer campaigns. They really understand our position in the marketplace and produce great work to the tightest of deadlines.
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[av_testimonial_single src=” attachment=” name=’Rachel Sproule’ subtitle=’Creative Director’ link=’www.newlook.com’ linktext=’New Look’]
Guys the work you’ve done for us is fab. Customers are pouring in with their voucher booklets, the press pack has achieved coverage in loads of magazines and the stores look brilliant.
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[av_testimonial_single src=” attachment=” name=’Paddy Prowse’ subtitle=’Managing Director’ link=’www.sofaworkshop.com’ linktext=’Sofa Workshop’]
Apparatus helped our internal design team with their creative planning and thinking, showing them what is needed to build an effective promotional campaign. They really understand retail from the inside out and certainly know how to motivate customers.
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[av_testimonial_single src=” attachment=” name=’Simon McDonnell’ subtitle=’Managing Director’ link=’www.edgecycleworks.com’ linktext=’The Edge Cycleworks’]
Apparatus interpreted our brief straightaway and not only gave us a slick new corporate identity but also rethemed our e-commerce giving us a great new website that is working really well for us. Footfall and sales have risen dramatically, customers are spending much longer on our website and returning regularly.
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WHY NOT GET IN TOUCH – conversations cost nothing!
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