Whether we're delivering marketing strategy, digital solutions or branding campaigns, we see it as part of our brief that clients enjoy working with us.  We offer the option of comprehensive training on every service so that clients can learn from us along the way. 

Selfridges

'What a combination - it’s like Captain Caveman meets Lady Penelope'

Nick cross, Marketing Director

Marks & Spencer

'Our home catalogue was losing ground. Apparatus provided creative direction to attain the right balance between creativity and commerce. They also reviewed our process management, analysing the way we work and helping us to improve the efficiency of our internal working systems. They became a true extension of our team, not only was their help invaluable, but we really enjoyed working with them.'

Sarah Matthews, Head of Home Marketing

Oasis Stores

'Apparatus help us regularly with the verbal branding of our customer campaigns. They really understand our position in the marketplace and produce great work to the tightest of deadlines.'

Georgie Smith, Head of Marketing

New Look

'Guys the work you’ve done for us is fab. Customers are pouring in with their voucher booklets, the press pack has achieved coverage in loads of magazines and the stores look brilliant.'

Rachel Sproule, Creative Director

Sofa Workshop

'Apparatus helped our internal design team with their creative planning and thinking, showing them what is needed to build an effective promotional campaign. They really understand retail from the inside out and certainly know how to motivate customers.'

Paddy Prowse, Managing Director

The Edge Cycleworks

'Apparatus interpreted our brief straightaway and not only gave us a slick new corporate identity but also rethemed our e-commerce giving us a great new website that is working really well for us. Footfall and sales have risen dramatically, customers are spending much longer on our website and returning regularly.'

Simon McDonnell, Managing Director

John Partridge

'Apparatus brought our tired old brand into the 21st century. They completely rebranded us, creating a new identity with full supporting point of sale and window campaigns for our Piccadilly flagship store. They also created catalogues for our clothing ranges to help support both trade and consumer sales. As a result, after only one season, our ranges were bought by both Selfridges and Liberty, and were featured in Selfridges Oxford Street windows.'

David Wilkinson, Managing Director

Triscan Systems

'Apparatus intelligently digested our marketing brief, responding with a concisely thought through strategic approach. They have revisited our brand identity, refined our corporate presentations, added spice to our advertising and our new brochures. They are now developing a new website with a targeted analytics package so that we can measure ROI in addition to working with our internal developers to design our clients’ software interface. They respond swiftly and creatively to our briefs and are proactive thinkers, helping us to take our brand beyond the obvious. We are really enjoying working with them.'

Barry McLeod, Marketing Director

Firwood Paints

‘We are enjoying a stimulating relationship with Apparatus. They have helped us to see our company and its product ranges from an external perspective. They have developed a fresh new brand identity which they are now implementing across the company and they are helping us to readdress our product ranges to enable our customers to select their purchase more easily. It is good to have an agency on board that looks at things through the eyes of the consumer which we are sure will help us to increase sales at all levels of the business.’

Martin Wallen, Managing Director

C2 Investments

'I enjoy working with Apparatus. They challenge me and they know their stuff. I chose to work with them because of their experience at a national level – just because Lancaster’s a small town doesn’t mean we need to apply small town thinking. I’m going to enjoy seeing what a difference they’ll make to this town.'

Matt Jackson,  Director Sun & Duke of Edinburgh hotels

The Vision Board

'We needed to stand out from the crowd and project something innovative, shiny, new and progressive and Apparatus certainly met the brief. We enjoyed working with them and were stimulated and inspired by their innovative ideas and approach.'

Catherine Potter, Vision Manager, Lancaster City council

LMC

'Part of the advantage of using Apparatus has been the practical way in which they have responded to our brief and the opportunity it has given staff to develop ideas they have come up with. By focussing on the brand, it has had a significant effect on the creativity of our own staff, encouraging them to suggest ideas they previously would not have entertained. We anticipate that we will be working with Apparatus for some time to come.'

David Woods, Principal, Lancaster & Morecambe College

Pinington

'With a new generation of directors coming onto the board, we needed to revitalise our image but we didn’t know where to start. Apparatus did it all for us, designing a fantastic new logo and creating a full kit of parts from website to signage, brochures to livery. The whole process was easy and enjoyable. We are aiming to become one of the biggest construction companies in the North West and having such a strong brand identity will really help us to put ourselves out there.’

Mark Ayrton, Managing Director

David Frank

'We have always enjoyed an exceptionally high standard of work, delivered on time and within our agreed budgets. The personal yet professional service they offer has been both consistent and reliable without exception. Apparatus has taken our design and marketing strategy to a new level, and we look forward to a continued, successful working relationship.'

David Atkinson, Owner