Oasis is a large high street fashion retailer aiming at fashion conscious working women aged over 25. They commission Apparatus to assist on ad hoc projects with customer relationship marketing.

Oasis Website:

Our Brief


We work with Oasis when their in house marketing team needs additional help with CRM pieces. We provide either a full design service or copywriting depending on their requirements to assist with the retention phase of their strategy, increasing loyalty and converting additional spend from their cardholder base.

Skills Involved


  • Customer Relationship Marketing
  • Direct Marketing
  • Graphic design
  • Copywriting